标签：audience-ownership

Platform News 2026年6月18日约 2 分钟

Mastodon Newsletters: How Email Lists Trump Algorithms

Mastodon's newsletter feature lets you build email lists without a platform account. For SMM practitioners, this means algorithm-proof audience ownership. The contrarian take: newsletters, not federated posts, revive the open web.

#audience-ownership #mastodon-newsletter #email-list-marketing #social-media-alternatives

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Industry News 2026年5月19日约 2 分钟

Why Sony Paused PC Ports: A Case Study in Platform Strategy

Sony is pulling back on PC releases for single-player titles. Here's how one studio navigated the pivot and what SMM pros can learn about audience diversification.

#gaming-marketing #playstation-strategy #platform-diversification #social-media-case-study

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