The reported Chinese access to Anthropic's Mythos AI model signals a shift in content generation competition. SMM professionals should prepare for a surge in sophisticated, state-backed bot content that may dilute organic engagement rates.
Read moreGoogle's new agentic AI tools promise to automate customer interactions at scale. For SMM pros, this means a potential 30% lift in engagement from automated yet personalized responses. But the real game-changer is Spark's ability to analyze sentiment in real-time.
Read moreSpaceX's Terafab will slash AI compute costs, making advanced tools accessible. SMM practitioners must pivot now to stay ahead. Here are 3 actions to take this quarter.
Read moreGoogle killed its AI agent Project Mariner, but the tech lives on in Gemini and Ads. For social media marketers, this means smarter automation is coming—along with new risks for organic reach. Here's your playbook.
Read moreGoogle Home's Gemini 3.1 upgrade enables multi-step task handling. For SMM panel users, this mirrors the value of automated multi-action sequences to boost follower engagement and social proof. Learn how to apply similar efficiency gains to your growth strategy.
Read moreA customer has placed an order for .